Press Release Generator
Generate newsworthy press releases with proper AP style formatting, compelling headlines, strong leads, and media-ready quotes.
Generating content...
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Why Use Press Release Generator
AP Style, Out of the Box
Every press release follows AP style conventions automatically: dateline, inverted pyramid structure, boilerplate, and end mark. No manual formatting required.
30+ Languages
Distribute internationally without rewriting from scratch. Generate press releases in over 30 languages while preserving the formal, newswire-ready tone each market expects.
Quotes and Media Pitch Included
The output includes executive quote placeholders and a suggested media pitch email, so you have everything a journalist needs in a single generation.
Factual, Newsworthy Tone
The AI is tuned to avoid promotional puffery. Output reads like a wire release, not an ad, which improves pickup rates with editors and journalists.
Perfect For
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GPT-4o Powered Generation
Our text generation pipeline uses GPT-4o-mini to interpret your announcement details and produce a structured press release: dateline, strong lead paragraph answering who/what/when/where/why, supporting body paragraphs, executive quotes, company boilerplate, and a media contact block.
The system prompt is tuned specifically for newswire conventions, so the model avoids ad-speak and stays factual. You also receive a suggested media pitch email alongside the release, ready to paste into your outreach.
Frequently Asked Questions
Describe your announcement in the text box: what happened, who is involved, when and where, and why it matters. The AI structures this into a complete press release following AP style, including a dateline, inverted-pyramid body, executive quotes, boilerplate, and a media contact placeholder. It also generates a short media pitch email you can send directly to journalists.
The tool works in over 30 languages. Write your brief in the language you want the release published in, and the AI will produce a properly formatted press release in that language. English produces the most polished results given the volume of English-language press release examples in the training data, but Spanish, French, German, Portuguese, and others all work well.
Yes. Press releases almost always need a formal or confident tone, and those are available in the Tone selector. You can also add length guidance and target audience details directly in your instructions field. The AI adjusts the quote wording, headline style, and emphasis based on the tone you pick.
Yes. Each press release is generated fresh from your specific inputs and is not pulled from a template library or copied from existing releases. Running the same prompt twice will produce two different drafts, which is useful when you want to compare angles or headlines before choosing one to send out.
The output is a plain-text draft you own completely. Swap in real names, update the dateline, adjust the executive quotes to reflect your actual spokesperson, and trim or expand the boilerplate. Most users copy it into Google Docs or Word and have a submission-ready release within a few minutes.
A full press release with headline, body paragraphs, quotes, boilerplate, and the media pitch email typically streams in under 30 seconds. That covers what a PR writer would normally spend 30 to 90 minutes drafting, which matters when you are working against an embargo deadline or a breaking news window.
Yes. You can distribute the release through wire services, post it to your newsroom, include it in investor communications, or hand it off to a client. There are no restrictions on how you use content you generate here.
A general-purpose chatbot requires you to supply detailed instructions about AP style, press release structure, quote conventions, and boilerplate format every single time. This tool has all of that baked in. You describe the announcement, and the output already has the correct structure, which means less back-and-forth and no formatting cleanup after the fact.
Your announcement details are sent to the AI to generate the release and are not shared with third parties. Generated releases appear in your history so you can revisit them, but we recommend saving the final version locally before distributing it, especially for embargoed announcements.
The single biggest factor is how much detail you provide. Include the company name, what was announced, key figures or statistics, who the executive quote should be attributed to, and who the target audience is. Vague input like "write a press release about our product" produces generic output. Specific input like the example chips at the top of the page produces a release you can actually send.
Free Press Release Generator: AI-Written, AP Style Ready vs Other Methods
| Feature | Luxoret AI | Manual / Traditional | Other Tools |
|---|---|---|---|
| Speed | Ready in seconds | Days with an agency | Minutes per piece |
| Skill Required | None — AI-guided | Marketing expertise | Some copywriting skill |
| A/B Variations | Instant alternative versions | Expensive iteration | Manual rewrite needed |
| Data-Driven | AI-optimized for engagement | Depends on strategist | Basic suggestions |
| Scalability | Generate hundreds instantly | One piece at a time | Limited by plan |
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