Adobe Firefly
Adobe's generative AI toolkit for creating and editing images, vectors, and video content, built on commercially safe training data.
About
Adobe Firefly is a family of generative AI models trained on Adobe Stock and other licensed content, designed for creators who need commercially usable output. You can generate images from text prompts, fill or extend existing photos with Generative Fill, recolor vector artwork, and produce short video clips, all from a standalone web app or directly inside Photoshop, Illustrator, Premiere Pro, and Adobe Express. Generations use a credit system, and as of 2026 unlimited generation is available on higher-tier plans. Firefly is suited to professional designers, marketers, and content teams working inside the Adobe ecosystem. Plans start at around $9.99 per month, with a free tier for casual use and enterprise options for organizations.